Tag: wordpress

  • What is Salesforce Integration and Its Architecture Types in 2024?

    What is Salesforce Integration and Its Architecture Types in 2024?

    Salesforce Integration and Its Architecture Types

    Salesforce’s integration combines two or more systems that allow users to streamline different processes. Every integration aims to ensure that users are not stuck with siloed systems and can experience the benefits of a successful DXP implementation.

    The Salesforce platform makes creating engaging customer and employee experiences with third-party data integrations easier. Experts can combine a composable architecture with building a unified view of all customers. When used strategically, robust tools and powerful APIs can dramatically reduce integration time and unlock modernized back-office systems.

    In the ever-evolving landscape of business technology, Salesforce has emerged as a juggernaut in customer relationship management (CRM). However, the true power of Salesforce is unlocked when it seamlessly integrates with various third-party tools, creating a unified ecosystem. This article delves into the intricacies of Salesforce integration, exploring how businesses can elevate their processes by linking social media, document sharing tools, email platforms, marketing tools, accounting systems, and websites.

    1. Linking Social Media with Salesforce

    In collaboration with InfoDrive Solutions, businesses can harness the power of linking social media giants like LinkedIn, Facebook, and Twitter with Salesforce. This synchronization enables centralized customer interactions, allowing for comprehensive insights into customer behaviour and engagement.

    Linking social media with Salesforce

    1. Integrating Document Sharing Tools within Salesforce

    Efficient document management is integral to streamlined business operations. Our integration solutions extend to popular document sharing tools such as Dropbox, Docusign, and Conga, seamlessly integrated within Salesforce. This ensures that crucial documents are readily accessible, fostering collaboration and enhancing the overall efficiency of the CRM system.

    dont miss out iconDon’t forget to check out: Salesforce 3CX Integration | All You Need to Know

    1. Hooking up Email Tools with Salesforce

    Communication lies at the heart of every successful business. Our integration prowess extends to email tools like MailChimp, Mailjet, and SendGrid, seamlessly hooked up with Salesforce. This integration ensures that all email communication is centralized, allowing for a comprehensive view of customer interactions and facilitating targeted communication strategies.

    1. Seamless Integration of Marketing Tools

    InfoDrive Solutions brings its expertise to the seamless integration of marketing tools such as Zapier and Marketo with Salesforce. This integration facilitates the synchronization of marketing efforts, allowing businesses to create personalized campaigns, track marketing metrics, and optimize their overall marketing strategy.

    1. Integration with Accounting Systems

    For a holistic view of business operations, integrating Salesforce with accounting systems is imperative. Our experience extends to integrating accounting systems like Xero and QuickBooks with Salesforce, ensuring a unified platform for managing customer relationships and financial data. This integration streamlines invoicing, payment tracking, and financial reporting.

    1. Connecting Websites with Salesforce

    In the digital age, a business’s online presence is paramount. Our integration solutions include connecting websites based on WordPress and PHP with Salesforce. This integration ensures that data flows seamlessly between the CRM system and the website, providing real-time updates on customer interactions and website analytics.

    InfoDrive Solutions Integration Capabilities

    InfoDrive Solutions salesforce Integration Capabilities

    And many more to come…

    Conclusion

    Salesforce is a highly configurable platform that can integrate with different apps and services to give organizations a unified and structured experience. It helps enhance functionality, save time, and effectively utilize resources to get the most out of the platform.

    InfoDrive Salesforce consultants can help meet your Salesforce integration needs through a process-driven strategy that ensures faster time-to-value. The approach used by InfoDrive Solutions Salesforce experts can:

    •       Automate data hygiene to save time
    •       Meet security and compliance
    •       Lower maintenance costs
    •       Uncover threats, vulnerabilities, and risks within the application during and post-development

    dont miss out iconCheck out another amazing blog here by InfoDriven: Future-Proof Your Business: The Importance of Salesforce in Today’s Market

    Salesforce’s integration, made possible with the expertise of InfoDrive Solutions, is the key to unlocking the full potential of CRM. By seamlessly connecting social media, document sharing tools, email platforms, marketing tools, accounting systems, and websites, businesses can create a unified ecosystem that enhances efficiency, improves decision-making, and ultimately drives success. Embrace the power of integration with InfoDrive Solutions and propel your business into a new era of connectivity and productivity.

    Don’t miss out on the opportunity to unlock the full potential of Salesforce for your organization. Click here to schedule your free consultation with us. Let’s shape the future of your business together.

    Email us at: contact@infodrive-solutions.com

  • 8 Reasons Why Salesforce and WordPress is the Best Combination

    8 Reasons Why Salesforce and WordPress is the Best Combination

    You may be familiar with Salesforce and WordPress. You may also get to do your work on these sites. But have you given WordPress Salesforce Integration any consideration? Do you wish to learn how to accomplish this and why Salesforce WordPress integration is required?  Salesforce is a well-known customer relationship management (CRM) system that allows companies to manage their workflows with other apps and services centrally. It supports businesses in building strong client relationships. WordPress, on the other hand, is the most popular Content Management System (CMS) for creating and hosting websites.

    You may enhance your marketing process and your clients’ browsing experience by integrating WordPress and Salesforce. By connecting your WordPress forms to Salesforce, your team will be able to add leads, customers, and other contacts to your CRM automatically. Here will look for the reasons why Salesforce and WordPress is the best combination:

    What is Salesforce?

    Salesforce is an enterprise platform built on the cloud that offers robust business applications to improve the customer experience. It is a popular Customer Relationship Management (CRM) platform that enables you to communicate with customers, prospects, partners, sales, and marketing services worldwide.
    The Salesforce Cloud is renowned for its reliability and capacity to support enterprises in managing internal and external contacts. Additionally, it enables the management of services using analytical and pertinent data, as well as the planning, monitoring, and management of sales and marketing campaigns.

    dont miss out iconDon’t forget to check out: Classes and Objects in Salesforce | Tutorial Video

    What is WordPress?

    An open-source content management system is WordPress (CMS). It is a popular tool for people who wish to create websites and blogs but need coding skills. There is no fee for the software. It is free for anyone to install, use, and change.

    Simplify User Management

    An excellent technique to have a consistent database is to sync WordPress users with the CRM. You might use basic WordPress features like site registration to add new leads to your Salesforce database. All the fields in the two applications can be synced to ensure that your teams have real-time access to the same data.

    If your Salesforce customer portal offers a membership-related service or you host unique data that users can access, this integration is suitable for you. The user accounts will sync quickly if Salesforce is used.

    You can automatically change the customer tags in Salesforce by tagging the leads as customers. By doing this, you will remove manual updates, which will significantly minimize the stress on your sales team.

    Convert from Submissions into Leads

    You must link your website with Salesforce more thoroughly if you want to turn leads generated by WordPress form submissions into customers.

    WordPress plugins and filters enable you to send form data to Salesforce and monitor the effectiveness of your form in your CRM. Your inbound marketing team may optimize the forms that do not perform as well by learning about the forms that convert more effectively.

    Monitor the Activities of logged-in Users

    To save user page history in a Salesforce custom object, you can configure logged-in user page tracking. To determine which portions of your website are the most visited. If you host your WordPress site, be aware that this kind of user tracking requires massive CPU resources.

    Depending on your site hosting provider, you might also be charged differently. You can land in a valuable scenario. Customer activity may be tracked more accurately and effectively with Salesforce WordPress integration.

    Track User Activity

    Knowing which pages on your website are receiving the most traffic and interaction is always a good idea. You can accomplish just that due to Salesforce. Before you begin, remember that you will need a considerable amount of processing power to track user activity on your website. Before you start, make sure you have a good understanding of the charges because some hosting companies will charge you for this.

    Build an eCommerce Store

    Your product database can be imported into your Salesforce CRM in various ways. But there are only a few ways to maintain that data in sync with an external eCommerce site. There are several ready-to-use items that can be used with the widest range of Salesforce configurations. Any modifications to the database or workflow of your eCommerce site may be made irrelevant by these off-the-shelf solutions.

    A product catalogue might be part of a custom integration solution. It might even include a complete e-commerce system that keeps track of all sales, stock levels, and other sales information in your Salesforce database. Salesforce’s previous purchase information is useful when targeting clients for new items, promotions, or marketing campaigns.

    Add Campaign Identifiers to WordPress Actions

    Do you wish to connect WordPress actions to your standard or bespoke Salesforce campaigns? By connecting Salesforce Integration WordPress, you may link people who register on your WordPress website with a sales campaign.

    A Salesforce campaign ID can also be created for each person who completes a specific form. Even which website activities should be tracked can be specified. For example, you could add a WordPress action that counts the number of blog posts users have read under each category of services or products. They are connectable with a campaign ID. If they achieve a certain statistic, they will fall under that group.

    dont miss out iconDon’t forget to check out: Classes and Objects in Salesforce | Tutorial Video

    Leverage on Customer Object Integration

    The best feature of Salesforce is the ability to design a full set of items specifically for your WordPress website. While the information is stored in Salesforce, your enterprises or properties can be monitored.
    On your Salesforce database, the integration can help you keep track of amounts, payments, and deadlines. With the integration of WordPress and Salesforce, you can achieve a lot. All you need for the integration is a skilled developer.

    Taking Advantage of the Salesforce Community Cloud

    This is a general technique for including content from any external CMS in your Salesforce community using CMS Connect. You can interact with content on your community pages by linking multiple CMS components, HTML, CSS, and JavaScript, and display and edit headers and footers, blogs and articles, and other reused content. As a result, the branding of your CMS and website will be consistent.

    Bottom Line

    With Salesforce and WordPress, there are certainly many possibilities. Make sure your business goals and priorities are reflected in all of your adjustments and configurations. You can consider the above-listed reasons why Salesforce and WordPress are the best combinations.

  • Salesforce to MySQL: Steps to Integrate Data Easily

    Salesforce to MySQL: Steps to Integrate Data Easily

    Are you attempting to connect Salesforce to MySQL? If so, you’ve arrived at the right. Salesforce seems to be a virtualized Customer Management (CRM) technology that lets businesses get a comprehensive CRM time without having to broadcast and handle servers. Salesforce seems to be available via a Software-as-a-Service (SaaS) framework. It is capable of handling all elements of Customer Relationship Management, such as product placing an order, financial reporting, billing, and customer service.

    Despite the fact that Salesforce offers its very own advanced analytics units, numerous companies will necessitate Salesforce information to really be managed to pull into a different data repository. That’s because most companies can have data that comes in from various sources, so they will want all of the data in a single for critical interpretation. One common configuration throughout this room would be to stack Salesforce information together into an interpersonal computer for analysis. This article will go over how to link information from Salesforce to MySQL, amongst the most famous Relational Databases. For detailed information on Salesforce help the developers go through the Salesforce architecture in order to enhance their tech skills.

    This article would then provide you with a brief overview of Salesforce as well as MySQL, as well as an explanation of their major characteristics. Moreover, we will go through the method that helps in setting the Salesforce to MYSQL integration steps.

    Introduction to Salesforce

    Salesforce is a well-known cloud-based Customer Relationship Management (CRM) application. It is intended to aid a company in the management of client and sale prices information. Furthermore, it includes tools for customizing its built-in characteristics, including its Data Types as well as User Interface, to meet the demands of the firm. Since it is virtualized, it gives the consumer tremendous scalability and flexibility. Moreover, Salesforce serves as a significant source of data for advanced analytics or data stores such as Redshift as well as Snowflake.

    Key Characteristics of Salesforce:

    Salesforce was among the most popular CRMs in today’s business environment, owing to its numerous features. That’s one of the major characteristics:

    • Easy Setup: Unlike many other CRMs, which can take a year to fully configure and implement, Salesforce could be simply set completely from scratch in a matter of weeks.
    • Easiness of Use: Companies spend much more time placing it using but less time comprehending how Salesforce appears to work.
    • Effective: Salesforce is simple and also can be designed to meet the needs of companies. Users appreciate the tool because of this feature.
    • Account Organizing: Salesforce offers us all plenty of information about every Contribute to allow the Sales Department to tailor their strategy to every possible Opportunity. This increases their probability of victory and provides the customer with a more unique experience.
    • Salesforce seems to be a cloud-based technology, and therefore it is available from every distant device connected to the internet. Furthermore, Salesforce does have a mobile phone app that makes it incredibly useful for use.

    dont miss out iconDon’t forget to check out: Salesforce Rest API Integration with Neverbounce

    MYSQL Overview:

    Meantime, Mysql Relational Database Management System (RDMS) is handled utilizing Structured Query Language (SQL), thus the name. MySQL was created and operated by the Corporation MySQL AB before being obtained by Sun Microsystems in 2008. Sun Microsystems was later purchased by Oracle 2 years later, trying to make them the current businesses of MySQL.

    MySQL would be a very common data software that is used in numerous equitably commonly used ones, such as the LAMP stack (Linux, Apache, MySQL, Perl/PHP/Python), Drupal, as well as WordPress, to mention a few. All of that is often used by most of the biggest and most popular internet sites, such as Facebook, Flickr, Twitter, as well as Youtube. MySQL is indeed incredibly versatile, as it can run on a wide variety of systems and bring innovation, including Microsoft Windows and Mac macOS.

    Moving information from Salesforce to MySQL Database enables consumers to enjoy knowledge from big data by leveraging MySQL’s extra power and abilities. MySQL has a larger ability for high volume editing, a larger scale of information, and the ease of adding unique sets of data that are easy to explain SQL queries.

    Salesforce to MySQL: Steps to Integrate Data Easily

    Users can communicate Salesforce to MySQL utilizing custom codes besides following the step-by-step checklist. To accomplish this data transmission, this method makes use of Salesforce APIs. It would also emphasize the challenges and issues of this strategy.

    To attach Salesforce to MySQL by using this method, you must individually write custom code utilizing numerous Salesforce APIs. Prior to actually learning the necessary steps, it is essential to understand these APIs.

    Salesforce offers a variety of APIs and utility companies for querying data stored throughout Salesforce objects. Such APIs make it easier to communicate with Marketing automation data. The following is a list of these APIs:

    • Customer relationship management REST APIs: Salesforce REST APIs are an easy and practical collection of web services that enable people to interact with Salesforce objects. Such APIs are suggested for building web & mobile apps that interact with Salesforce objects.
    • Salesforce Restful Api: Salesforce SOAP APIs can be used when users require a domain-specific API or have stringent transaction-oriented performance specifications. It enables you to create strictly followed API actions using WSDL.
    • Salesforce BULK APIs: Salesforce BULK APIs have been designed to do big data processing and can download Marketing automation data as CSV files. It is capable of handling data sets that tend to range from several thousand to millions of copies. It operates concurrently and is batch-processed. Bulk APIs can also be used in the background.
    • Salesforce Data Loader: Salesforce furthermore offers a Data Loader functionality to export capabilities. Data Loader can extract necessary elements from objects but also export those to a CSV file. It has some guidelines set on the Salesforce monthly subscription whereby the consumer is subscribed. Internal and external, Data Loader operates on the basis of high volume APIs.

    Important Steps for Connecting Salesforce to MYSQL:

    To integrate Salesforce and MySQL, take the following steps:

    Step 1: Sign in to Salesforce via the SOAP API to obtain the session id. To log in, initially start creating an XML file called login.txt in the format shown below.

    <?xml version="1.0" encoding="utf-8" ?>
    <env:Envelope xmlns:xsd="http://www.w3.org/2001/XMLSchema"
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xmlns:env="http://schemas.xmlsoap.org/soap/envelope/">
        <env:Body>
            <n1:login xmlns:n1="urn:partner.soap.sforce.com">
                <n1:username>your_username</n1:username>
                <n1:password>your_password</n1:password>
            </n1:login>
        </env:Body>
    </env:Envelope>
    
    

    Step 2: In order to log in you need to execute the below-mentioned command.

    curl https://login.Salesforce.com/services/Soap/u/47.0 -H "Content-Type: text/xml; 
    charset=UTF-8" -H "SOAPAction: login" -d @login.txt

    Take note of the session id in the resulting XML. This session id will be used for all future requests.

    Step 3: Set up a BULK API job. To accomplish this, generate a text file named job.txt in the job inbox only with the following details.

    <?xml version="1.0" encoding="UTF-8"?>
    <jobInfo xmlns="http://www.force.com/2009/06/asyncapi/dataload">
        <operation>insert</operation>
        <object>Contact</object>
        <contentType>CSV</contentType>
    </jobInfo
    
    

    Please keep in mind that now the object component in the preceding XML should match the item by which information is now to be packed. In this case, we’re getting information from the Contact object.

    After you’ve created the job.txt file, run the following command.

    curl https://instance.Salesforce.com/services/async/47.0/job -H "X-SFDC-Session: sessionId" -H "Content-Type: application/xml; 
    charset=UTF-8" -d @job.txt

    Take note of the job id that appears as a result. The above job-id would be used to create the URL for future requests. Keep in mind that the URL would then change depending mostly on the URL of a participant’s Salesforce company.

    Step 4: CURL should be used again to perform the SQL statement and collect the results.

    curl https://instance_name—api.Salesforce.com/services/async/APIversion/job/jobid/batch
    -H "X-SFDC-Session: sessionId" -H "Content-Type: text/csv; 
    <meta http-equiv="content-type" content="text/html; charset=utf-8">SELECT name,desc from Contact

    Step 5: Finish the job. To accomplish this, create a file called close.txt with the following entry.

    <?xml version="1.0" encoding="UTF-8"?>
        <jobInfo xmlns="http://www.force.com/2009/06/asyncapi/dataload">
        <state>Closed</state>
    </jobInfo>

    To finish the job, run the command below when you’ve created the file.

    curl https://instance.Salesforce.com/services/async/47.0/job/jobId -H "X-SFDC-Session: sessionId" -H "Content-Type: application/xml; 
    charset=UTF-8" -d @close_job.txt

    Step 6: Recover the outcomes id is able to reach the results URL. Run the following command.

    curl -H "X-SFDC-Session: sessionId" https://instance.Salesforce.com/services/async/47.0/job/jobId/batch/batchId/result

    Step 7: To use the result ID obtained in the preceding step, extract the real outcomes.

    curl -H "X-SFDC-Session: sessionId" https://instance.Salesforce.com/services/async/47.0/job/jobId/batch/batchId/result/resultId

    Step 8: Used this LOAD DATA INFILE command, parameters obtained into MySQL. Supposing the table has been created, run the following command.

    LOAD DATA INFILE’contacts.csv’ INTO TABLE contacts

    FIELDS TERMINATED BY ‘

    ENCLOSED BY ‘”‘

    LINES TERMINATED BY ‘rn’ 

    IGNORE 1 LINES

    dont miss out iconCheck out an amazing Salesforce video tutorial here: Learn About Types of Sandboxes in Salesforce

    Rather than individually utilizing high volume API, the Salesforce Data Loader functionality could be used to export CSV files of items. The caveat in this is that some Data Loader functions are constrained predicated on the person’s subscription service. Also, there is a cap on the number of data loader export activities to be conducted or planned at any given time.

    Limitations of the custom code method.

    As demonstrated by the preceding steps, manually loading data from Salesforce to MySQL is a time-consuming and fragile process with numerous error-prone steps.

    This is useful whenever you need to bring data from Salesforce in a hurry or in a batch. If you require data more commonly or in real-time, you will need to continuously develop approaches to improve this.

    Conclusion:

    In the above blog post, we had completely discussed the Salesforce, MySQL features and the important steps to integrate data easily by using both Salesforce and MySQL. Had any doubts drop them in the comments section to get them answered.

  • WordPress and Salesforce Integration – What You Should Know

    WordPress and Salesforce Integration – What You Should Know

    Organizations that want to improve the way they deliver digital assets to their audiences would benefit from using WordPress together with Salesforce. When you deliver content through the world’s most-used (Content Management System) CMS and use the leading CRM platform to nurture your prospects, you can expect stellar results if you put in the work.

    Salesforce lets startups build a customer base from the ground up. When website visitors join your newsletter, purchase a product, or subscribe to a service, you can sync the information they provide to Salesforce. Alternatively, your website can pull data from your CRM and display it to create a personalized visitor experience. Here are different ways your organization can integrate a WordPress website with Salesforce.

    Capture Web Data Using Salesforce Lead Objects

    Salesforce has a native Web to a Lead tool that allows platform managers to create a form using a setup wizard. You can generate an HTML on your site that lets you gather information as records in the Lead object.

    It doesn’t cost much to implement this measure, and it’s great for capturing data from contact forms on websites. However, it does have its drawbacks. For one, you are limited to creating Lead records, and you can only use fields available in the Lead object on your web form.

    dont miss out iconDon’t forget to check out: Salesforce Integration With Desktop Application

    Capture Data with a Custom Object or Form Builder

    With a custom form builder, you have the flexibility to submit data not just to Leads but to other objects in Salesforce. With its intuitive point-and-click, drag-and-drop UX, you can quickly build forms tailored to your needs. Furthermore, you can have add-ons that use a simple GUI, eliminating the need to write code. WP or Ninja Forms with a Salesforce extension are examples of this kind of tool.

    The possible downside for many small businesses is that custom objects and form builders have a licensing cost. Depending on the package, expect to pay $50 to $300 annually. You also need intermediate knowledge of Salesforce to use custom forms successfully; these tools need middleware that integrates your CMS with your CRM.

    There are even advanced form builders with bi-directional syncing, which lets you pre-fill form fields using Salesforce data. You also have advanced Payment Card Industry Data Security Standard (PCI DSS) and Health Insurance Portability and Accountability Act (HIPAA) compliance options with advanced builders. However, you would need greater expertise and a larger budget for this integration—prepare to spend approximately $1,000 to $8,000 per year, depending on the package you acquire.

    Integrate Third-party Services with Salesforce

    Salesforce for startups also involves third-party apps and services that allow sales teams to create purposeful yet straightforward forms. Email marketing services like MailChimp and Constant Contact, donation channels like Stripe and Classy, and event trackers like Soapbox Engage are examples of third-party apps integrating with Salesforce.

    Remember that third-party integrations have variable costs; the least expensive ones sell for $120, while the higher-end ones can set you back $5,000 depending on the package. Often, these solutions require a higher level of effort to implement, and the forms you produce almost always need custom styling.

    Use Object Syncs for Salesforce

    If you have simple UX needs, you can use Object Sync for Salesforce and create objects that can be modified as you change data in your WordPress and vice versa. This solution needs no licensing costs, and each field enables bi-directional syncing. If you need to handle larger datasets or complex queries, you are better off with custom developments.

    For example, suppose you must have multiple payment processors or enable subscribers to update their credit card numbers and mailing addresses. In that case, you need advanced knowledge of Salesforce APIs and development experience in PHP or Java. If you want to implement custom forms, you have to budget at least $5,000 for it.

    dont miss out iconCheck out another amazing blog by Apphienz here: 5 Things To Consider When Switching From Salesforce Classic To Lightning

    Conclusion

    Your organization would benefit from integrating your CMS with your CRM platform. Pairing up WordPress and Salesforce lets you customize your funnel-building efforts extensively. The budget, the data’s complexity, and how much you value UX and branding contribute to the overall cost of implementation.

    Apphienz takes the backend preparations off your hands so you can focus on executing your vision. We help Nonprofits, Startups, SMBs through top-notch Salesforce services. Contact us today, and let’s talk about how you can unlock your team’s potential and grow your business!

  • Get the Best Out of Salesforce Customer Portal

    Get the Best Out of Salesforce Customer Portal

    When it comes to CRM the first thing we talk about is Salesforce and when it comes to CMS the first thing we talk about is WordPress. For a decade now these companies have been ruling in their respective markets.

    Salesforce with the help of its CRM is bringing ease to millions of companies across the globe. Different levels of companies, be it small, medium, or large, are using Salesforce CRM and leveraging the power of their data to make better decisions.

    Whereas talking about CMS, WordPress provides very powerful backend support for developers to develop applications as well as to content creators to publish their content. Recently, they collaborated with Google’s Web Stories, a new community for content creators. Using the WordPress plugin, content creators can create their web stories which will appear on Google Discover as well.

    After ruling separately for decades someone thought of combining the power of CRM and CMS by integrating them i.e. Salesforce and WordPress. Since this is done over time it has helped lots of companies to easily use CRM and CMS together. Additionally, it has also given rise to portals which made it easy for companies to transmit data and serve customers better.

    Over the course of time, more than a thousand portals of various types are created. Here, we are going to discuss what you as a company can provide to your customers in this pandemic and how portals will help you serve better.

    dont miss out iconDon’t forget to check out: Set Up and Manage Salesforce Communities

    If your business is using the Salesforce customer portal then below are some of the new features that you can include in it:

    • Augmented Reality:

    Almost every person today will be following social distancing. In such times if your customers need assistance, then it’s time to play safe. This is when you can have an AR feature in your portals. With the help of AR, your customers can login to your portal and can see how to use your company’s products, solve any issues, and many more.

    • Video Call Support:

    Video call meetings are the new normal. They are here to stay for a longer time than you can imagine. Integrate any video calling application or create your own within your portal. This will help your customers connect with your employees and solve their issues. This feature will definitely help you serve your customers better. Going one step further, you can even provide your customers with an option to fix a video call appointment with your employees. It even helps you check in with your customers as well as employees’ availability.

    • Show employee temperature:

    In any unavoidable situation if you need to send your employees to your customers’ home then you can take all the basic precautions. Check your employees’ temperatures and update them in the portal at a specific time. You can notify the customer about this according to time and location. This will help you and your customers’ feel safe. Additionally, this will even give a message to your customers that your business is taking precautions to keep you and the employees safe.

    • Building community:

    Most of us are going to stay home for safety reasons even after businesses open up. You can take this as an opportunity and build a community in your portal itself. You can provide your customers with basic FAQs, internal communication with each other, and more. This will help your customers stay updated with your products and services and their work. Take this as an opportunity to connect with your customers and serve them better.

    dont miss out iconCheck out another amazing blog by CRMJetty here: Things You Need to Consider While Integrating WordPress and Salesforce

    Conclusion

    We can understand, oftentimes it can be difficult to implement a portal from the variety of options available in the market. To overcome these issues you can use our Salesforce WordPress plugin which easily integrates with your website, gets set up in minutes, and is feature-rich. Connect with our experts here.

  • Update: Our Salesforce WordPress Portal Has a Page Builder Feature Now!

    Update: Our Salesforce WordPress Portal Has a Page Builder Feature Now!

    We are pleased to announce that we have added a brand new feature to our Salesforce WordPress customer portal, drag and drop page builder with our latest product release of version 5. It makes adding pages to your customer portal a quick, simple affair.

    The feature builds on WordPress’ Gutenberg block editor with a three-step process in lieu of coding a page.

    Finalize the layout, select the block, drag and drop on the page, preview, and hit publish! Without coding, you can get the page up and running in much less time.

    Here’s a Quick Sneak Peek of the Page Builder in Action

    One of the benefits of having this feature is that you can preview the page when you are done setting it up and if you don’t like, changing it up takes only minutes. Apart from the drag and drop builder, we have also integrated the portal menu along with the WordPress menu for a seamless experience for our customers.

    dont miss out iconDon’t forget to check out: Top Advantages of Integrating WordPress with Salesforce

    Our portal development team was eager to build this feature to provide ease and flexibility to our customers. The Product Owner, Chaitali Chokshi said, “Giving our customers a little something extra before they asked for it was something that feels quite good. We want to help them anticipate their customers’ needs and it has to begin with us anticipating their needs.” WordPress is a rich CMS to have for a portal and with the drag and drop page builder feature customers can take even more advantage of its visually appealing characteristics that are built to bring out their creative best.

    To know more about our Salesforce WordPress portal along with other features, you can visit our product page from here.

    dont miss out iconCheck out another amazing blog by CRMJetty here: Salesforce Communities – Licence Types Explained

    For Press, please contact:

    CRMJetty:
    US: +1 (408) 329-9693
    UK: +44 20 3893 2693
    INDIA: +91 91067 47559
    Email: support@crmjetty.com

  • 6 Ways to Make the Most Out of WordPress Salesforce Integration

    6 Ways to Make the Most Out of WordPress Salesforce Integration

    Salesforce is among the robust CRMs available in the market. It offers many tools for storing and organizing your company’s data as well as your customers’. And as a company, your goal might be to utilize this data optimally in order to serve the best to your customers.

    There are multiple integrations available in the market but one of the best and widely useful is WordPress Salesforce integration. This integration helps you to utilize your data properly making it more valuable and as a result, you are able to provide better service to your customers.

    Let’s look at useful ways to sync your WordPress and Salesforce data:

    Easy User Management

    If you are managing your website on WordPress and capturing leads from there, then integrating your WordPress with your Salesforce CRM becomes crucial. This way you will be creating a cohesive database of your users.

    To integrate Salesforce and WordPress, you can configure WordPress functions like site registration, etc. to create new leads in the Salesforce database. You can also configure other fields between two applications so your teams can have access to proper data sets.

    It doesn’t matter if you are running a membership-based company or host-specific data on your website which is only visible to your customer, with this integration, you can keep your users’ account status synced dynamically.

    Going a step further, you can also tag your leads as customers in Salesforce, and this customer tag update, in turn, gives your customers access to the “customer only” section of your website.

    This will directly decrease your sales teams’ workload. This feature will help your sales team to serve your customers effectively and efficiently.

    dont miss out iconDon’t forget to check out: Inserting Data into Salesforce Data Extensions Using Cloud Pages and If-Else Conditional Statement in AMPscript

    Generate New Leads

    Let’s say you want to convert WordPress form submissions into leads, and if your website is integrated with Salesforce then it will help you smoothen the whole process. With the WordPress filters and hooks, you can send your form data into Salesforce and then you can also track the performance of these forms in your CRM. All this, in turn, will help your inbound marketing team to perform better and convert your leads.

    Track User Activity

    If you want to identify the most trafficked area of your website then you can set up “logged-in” user page tracking to get user page history into a custom Salesforce object.

    If you are using this feature in your WordPress site, then remember that this level of detailed tracking requires a good amount of computing resources. It also depends on your web hosting provider. Or you can also invest in a Salesforce customer portal that works with WordPress making it a cost-effective option to track the user activity and understand their needs.

    Create a Product Catalog or eCommerce Store

    There may be multiple ways for you to include your product database in your Salesforce CRM but there are only a few ways to keep data synchronized with external eCommerce stores. Still, there are some unique solutions available which work with as many Salesforce setups as you want. But what the point of concern here is that it won’t support any of the customizations done in your eCommerce store workflow. This will at the end make the data useless.

    Therefore, a custom integration solution can include a product catalog; it even includes a full eCommerce solution that records stock quantities, sales, inventory updates, and other data in your Salesforce database. Having previous purchase data in Salesforce is very helpful when you are targeting customers for new products, promotions, or any other marketing campaigns.

    Custom Object Integration

    You can create custom Salesforce objects according to your website. For example, if you want to build a website that tracks your rental cars and properties and stores their data in Salesforce then custom integration is the right solution for you. You can use this data to track car status, tenant rent, due dates, amounts, and payments directly from your Salesforce database. This even allows your customers to pay their bills directly through your WordPress website.

    dont miss out iconAlso check out an amazing video here: Slack and Salesforce integration for Sales

    Tag Campaign IDs to WordPress Actions:

    Want to link any core tailor-made WordPress actions with your Salesforce campaigns? Then linking WordPress actions with your Salesforce will enable you to track users who register on your WordPress site with a particular sales campaign. You can also add anyone who submits a specific form to a specific campaign by giving it a Salesforce campaign ID.

    Additionally, you can even tag particular website activities that you want to track. For example, you can even add a WordPress action that keeps track of the number of blog posts your users are reading in a particular product or the service category.

    If you are using any specific metric, you can associate them using a campaign ID that corresponds to each category. There are a number of custom actions you can create and track. In such scenarios, make sure you have specific and clear marketing or sales goals and can align in these actions as well.

    Conclusion:

    Salesforce and WordPress are among the most widely used CRM and CMS respectively. There are various ways you can use these two in the best possible way. But, the best outcome will be when you have integrated these two.

    Reference: lyntonweb