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Activity › Forums › Salesforce® Discussions › What is Pardot in salesforce marketing Cloud?

  • Shweta

    Member
    February 25, 2020 at 1:09 PM

    Pardot: Pardot is a marketing automation platform that allows companies to find out their best leads, track marketing campaigns engagement and provide faster follow-ups and It is suited for B2B Marketing (Business-to-business).

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  • Ratnesh

    Member
    February 25, 2020 at 2:30 PM

    Pardot is a marketing automation platform that allows companies to find out their best leads, track marketing campaigns engagement and provide faster follow-ups. It is also known as a lead management platform that combines the rich features of marketing and sales to boost the power of Salesforce marketing campaigns.

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