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Activity › Forums › Salesforce® Discussions › Expand CRM And Briefly Explain About CRM ?

  • shariq

    Member
    September 20, 2018 at 2:52 PM

    Hi,

    Full form for CRM or Acronym for CRM is “Customer Relationship Management “. We can understand from the full form where CRM is an application used to automate Sales and marketing functions by a using a Software called CRM Software. BY using CRM Software every Company / Organization plans to increase their revenues and profits. This strategy of increasing revenue is done mainly by attracting Customers, clients, Sales etc.

    Thanks

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  • Parul

    Member
    September 20, 2018 at 4:19 PM

    Adding some points:

    CRM or Customer Relationship Management is a system that allows your business to manage contacts, collaborate effectively, increase productivity & grow your business. Traditionally Customer Relationship Management has been a sales tool but now CRM systems, like Salesforce, allow you to do so much more.

    Here are some of the top benefits of Salesforce CRM:

    1.Ensuring faster and better sales opportunity.
    2.Deploying an analytical approach to customer acquisition.
    3.Reducing cost and improving customer satisfaction.
    4.Automation of repetitive and less important tasks.
    5.Improved efficiency and enhanced communication on all fronts.

    Thanks

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