Soft release a product in Salesforce

I need to add some products into another environment towards release and simultaneously able to hide the product from certain users for a particular span of time. And make it visible to them only after it is successful. Is there a scope in Salesforce for the above said? The goal is being able to add product to an opportunity, only certain users might see this product and update the product to be seen and used by all users. Thnx.